We’ve Reached “Peak Messaging”

As the quintessential early adopter and a propoent of creative disruption, I never thought I’d find myself saying this: when it comes to messaging, I’m old school.

Sure, email has it’s problems, but it works. The same goes for SMS. Both are ubiquitous - it doesn’t matter what mail client you have or what phone you use, it just works. For everyone.

It’s time to bring back the .Beat

In 1998, my wife bought me a Swatch Beat watch. I think she heard me mention it after reading about it in Wired magazine and she got it for me as a gift.

WTF is a .Beat?

Swatch, along with the endorsement of Nicholas Negroponte, who was then the Director of the MIT Media Lab, proposed a Universal Internet Time known as the .Beat.

It works like this: A day is divided into 1000 ".beats". So, one Swatch ".beat" is equivalent to 1 Minute 26.4 Seconds.

You set your watch according to Biel Meantime (BMT). (In a classic marketing move, Biel, Switzerland is the corporate headquarters of Swatch.)

So, when you want to schedule a phone call with someone across the world, you don't have to figure out time zones - you simply indicate that the meeting should take place @xxx .beats.

DIY QR Code Pet Tags

After seventeen years of being a one-dog household, we decided to double our dog ownership.

We adopted a ten-year old chocolate Cocker Spaniel named Oreo whose owner was moving from a house to an apartment and couldn't take him. Given our history with rescue dogs, we know that it's typical for older dogs to be passed over for adoption since most families want younger dogs or puppies.

We didn't want to see him spend the rest of his life in a foster home (or worse) so we decided to welcome him to our family. He's a great dog and gets along well with our Lucy, a four-year old, black and white, parti-colored Cocker Spaniel.

Oreo has a microchip but we don't know who the vendor is, so we can't find the registry. That means that the old guy definitely needed new dog tags.

I started poking around the Interwebs and found a few interesting things.

You can get pet tags with QR codes!

Unlike many of the silly uses of QR codes that I see, this is a brilliant use of the technology: find a pet, scan the QR code on its tag and find out all about them including their owner's name and address, eating habits, favorite activities, medical history - the works.

One thing really bugged me, though: the only QR code pet tag solution I could find is managed by one company: PetHub. I tried creating profiles for both of our dogs but I found the service slow and buggy.

Plus, as a person who calls himself "half-geek, on my mother's side," I knew I could do better, so I did. 😉

Here's how.

Virtual Sunglasses, Real Shopping

I ordered a pair of prescription sunglasses from Eyefly.com through a great deal on Living Social. ($49 for a complete pair of glasses, shipped.)

That was pretty cool, but this is even cooler:

While browsing for glasses on Eyefly, you can take a photo of yourself with a webcam. The site uses software that will automagically place a 3D rendering of the glasses on your face so you can see how they might look.