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Tuesday
Nov292011

Virtual Sunglasses, Real Shopping

I ordered a pair of prescription sunglasses from Eyefly.com through a great deal on Living Social. ($49 for a complete pair of glasses, shipped.)

That was pretty cool, but this is even cooler:

While browsing for glasses on Eyefly, you can take a photo of yourself with a webcam. The site uses software that will automagically place a 3D rendering of the glasses on your face so you can see how they might look. (Adobe Flash required.) :P

The software isn't perfect, as it automatically adds mirrored tinting to the sunglasses, but the "fit" is pretty good. See the photo above.

(No, I hadn't yet shaved. Or showered. Just ignore that part.) ;)

This is an excellent tool for selling a product online that people typically prefer to first try on. To add to shopper's comfort level, they also include Zappos-style free shipping and returns.

I will most likely get another pair from Eyefly because of this crazy-cool feature. (Though I wish they would allow me to add sunglass tinting to a regular prescription frame.)

[Eyefly]

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Reader Comments (2)

Didn't know that they got those cam shot thingy, I tested some.

Thanks for this useful article.

December 6, 2011 | Unregistered Commenterkormir

Thank you for the kind comments about Eyefly and the Virtual Try-On tool! We are glad you purchased our sunglasses from our Living Social deal and I just wanted to let you know that we can fill optical frames with sunglass tinting on request. If you know which optical style you'd like filled with tinted lenses, please let me know at feedback@eyefly.com. Thanks again and hope you enjoy!

December 28, 2011 | Unregistered CommenterEyefly Rep
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