"Advertising in the Digital Age: Challenges and Opportunities," gives a five-year breakdown of digital advertising spending across Internet display, search, rich media, DVR, in-game and mobile advertising. Overall, the firm expects digital media to grab 1
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"In years past, when television advertising was king, media buyers were low man on the totem pole compared to the creatives who dreamed up glamorous TV commercials. Now, the Journal points out, cellphones, blogs, podcasts, video games, and product placeme